| Previous | Contents | Next |
The February 2004 Speech from the Throne was clear about the Government of Canada's commitment to providing parenting and family supports:
The future of our children is, quite literally, Canada's future. Science teaches that the early years can shape–or limit–one's future, that early and effective intervention can have enduring benefits.
Governments are not parents, but they have a role to play in helping to make sure that families get the supports and tools that they need and in protecting children from exploitation and abuse.
The programs and services described in this chapter have the same overall objective: to provide parents and families with practical tools, guidance and supports to minimize risks to children and give them the opportunity to grow and learn in environments that are safe, healthy and nurturing.
This bilingual booklet features fun activities, along with simple but important messages about food safety, for children age five to eight. The booklet was produced in March 2004, with assistance from Ontario Agri-Food Education, in response to requests from teachers for a resource to help educate young children about such food safety issues as washing hands before eating. The booklet also suggests to children that they share the safety messages with their parents.
Regional officers from the Canadian Food Inspection Agency (CFIA) distributed the activity book at fairs and other events, and copies were also sent to teachers and members of the public upon request. Response has been very positive. The first print run was 50 000 copies and CFIA will be printing additional copies to meet demand. The activity book is also available online at www.inspection.gc.ca/english/corpaffr/educ/active5-8e.shtml.
Expenditure: The 2003–2004 expenditure for the Food Safety Activity Book was $10,800.
This series of public education pamphlets explains risks related to ultraviolet radiation and outlines what parents and caregivers can do to keep babies, toddlers and other children safe from the sun's harmful rays.
Health Canada works with partners, such as public health units and community nurses, to ensure that the information reaches its target audience. A Parent's Guide to Sun Protection was originally published in 1992 and was developed into a Web-based resource (www.hc-sc.gc.ca/hecs-sesc/ccrpb/careful.htm) in 1998.
Expenditure: There was no expenditure for this activity in 2003–2004.
The guides were developed as resources to help families, physicians, community leaders, caregivers and teachers understand the importance of physical activity to the healthy growth and development of children. The publications feature goals, guidelines and tools to help boost children's active time and reduce their sedentary time. The guides and additional resource materials are available through a toll-free number (1 888 334–9769) and are also published online at www.hc-sc.gc.ca/hppb/paguide/child_youth/index.html.
What's New: During 2003–2004, results came in from Phase One of a national evaluation of the physical activity guides. Questionnaires had been sent to approximately 1 000 adults (e.g., parents, teachers and organizers of youth groups) who had called the toll-free number to request copies of the guides. A large majority of respondents said the guides are a useful tool and the guidelines for increasing physical activity are helpful.
Additional evaluations are under way and full results will be available in 2005. Health Canada will use the feedback from Canadians to assist in the development of implementation strategies to increase the utility of the guides to increase physical activity levels and help to reduce obesity among children and youth.
Expenditure: The 2003–2004 expenditure on this activity was estimated to have been $300,000.
Canada's Child Health Record is a booklet that gives parents an easy way to keep track of their children's health information, including illnesses and injuries, vaccinations, allergies, growth and development, family medical problems, dental health and health appointments.
The record is useful when parents need to convey accurate information about their children's health to doctors and nurses, teachers, child care providers and other family members. Parents may order up to five copies in English or French, free of charge, by calling the Government of Canada toll-free at 1 800 O-Canada (1 800 622–6232).
Expenditure: There was no expenditure on this activity in 2003–2004.
The Community Action Program for Children (CAPC) provides long-term funding to community-based groups and coalitions to develop and deliver programs that address the health and development of children age zero to six living in conditions of risk. CAPC targets children living in low-income families and teenage-parent families; children experiencing developmental delays, or social, emotional or behavioral problems; and abused and neglected children.
There were approximately 450 CAPC projects operating throughout the country in 2003–2004. Preliminary results from the National Program Profile (NPP) process evaluation of CAPC projects reveal that they served more than 72 000 children and parents/caregivers in a typical month during 2003–2004. Since this evaluation did not include about 50 Aboriginal projects in Ontario, which take part in a separate evaluation, the total number of children and parents/caregivers served in a typical month may therefore be underestimated.
The program's Web site (www.hc-sc.gc.ca/dca-dea/programs-mes/capc_main_e.html) features links to a directory of projects, as well as information about funding, past evaluations and various resources developed by the projects (e.g., calendars with healthy eating tips, parenting pamphlets, CDs and videos).
What's New: In 2003–2004, CAPC celebrated its tenth anniversary, and initial findings from the NPP process evaluation point to a number of significant program accomplishments, including the following:
As noted, partnerships are a major feature in the success of CAPC projects. In Ontario, for example, many CAPC projects have developed partnerships with the Ontario Early Years Centres (OEYC), which have opened over the past two fiscal years. All partners in these relationships benefit from the expertise and resources of the others, and the end result is an increase in effective programs and services to help parents and young children. In addition, these partnerships act as a bridge that helps vulnerable parents and children make a transition from the targeted programs offered by CAPC to the universal programs offered by OEYC.
Another example of an innovative CAPC partnership at the community level was the arrangement established by the Children's Centre in Fort McMurray, Alberta with Lens Crafters. Through the "Gift of Sight" program, optometrists test all children under seven years of age who attend the children's centre. Children who need glasses get them, at no cost.
Training has been another key to the CAPC success story, and during 2003–2004, part of the CAPC/CPNP National Projects Fund was directed specifically to training initiatives and sharing best practices. The objective of the training workshops, which covered such topics as Fetal Alcohol Spectrum Disorder and "Sharing Attachment Practices across Cultures," was to help staff members improve their ability to meet the increasingly complex needs of parents and children who attend CAPC programs. (More information about the CAPC/CPNP National Projects Fund is provided below.)
Over the last decade, the government's investments in CAPC have helped parents make tangible changes that have improved their own lives and the lives of their children. This is illustrated in the following excerpt from Saskatchewan's CAPC storybook, Celebrating the First Ten Years of Success Through Stories and Pictures:
Ever since I started attending programs at CAPC, I learned a lot of homemaking skills, crafts, sewing, also cooking and baking. I attended the workshops and meetings to better understand my addictions and how I could help and improve the way I was living.
The best thing that ever happened to me is that I can visit my daughter every chance I get and am planning on keeping her and being a part of her life. I can be the responsible parent I wanted to be.
Expenditure: The 2003–2004 expenditure for the Community Action Program for Children was $58,509,249.
The National Projects Fund (NPF) was created in 1997 to support the staff in community projects for two other programs, the Canada Prenatal Nutrition Program (CPNP, described in Chapter 2) and the Community Action Program for Children (CAPC, described above).
Each year, the NPF supports time-limited projects sponsored by voluntary, non-profit organizations. To qualify for funding, the projects must be national in scope and designed to produce results that will strengthen the CAPC/CPNP programs.
What's New: As noted above, part of the NPF was directed towards training workshops for CAPC and CPNP staff during 2003–2004. Other projects supported by NPF in 2003–2004 included an Inventory of Literacy Programs, sponsored by the University of New Brunswick, and the Family Front and Centre Tool Kit, sponsored by Jewish Family Services in Montreal. The latter project produced a boxed set of five resource booklets on Attachment, Attention, Anxiety, Aggression and Self-Esteem. The purpose of the booklets is to help CAPC/CPNP staff and families understand and promote healthy early childhood development. Every CAPC and CPNP project in the country received its own Family Front and Centre Tool Kit.
For additional information about the NPF, including a project directory and details about various resource materials, visit www.hc-sc.gc.ca/dca-dea/programs-mes/npf_main_e.html.
Expenditure: The 2003–2004 National Projects Fund expenditure was $1,709,016.
Injuries leading to death are the single biggest threat to the well-being of Canada's children. The objectives of Health Canada's Consumer Product Safety activities are to raise awareness among parents, grandparents, caregivers, educators, children and others about the risks of injury associated with consumer products, and to offer safety tips about minimizing risks.
The six activities in this section work together to accomplish these objectives, and while five of the activities are new to the report, several have been under way for a number of years. Unless otherwise indicated, all of the fact sheets, booklets and brochures referred to in this section are available online at www.hc-sc.gc.ca/hecs-sesc/cps/publications.htm.
This is a series of user-friendly public education bulletins that focus on protecting young children from product-related injuries. The various fact sheets highlight the risks related to the use of cribs, lighters, matches, bunk beds, sleepwear and other products, and each bulletin offers safety tips to prevent injuries to children.
The first bulletins were produced in the late 1990s, and others have been added to the series as new safety issues emerge. Physicians, public health nurses, teachers, social workers and community services groups all play a role in making sure this information gets into the hands of parents and caregivers.
Expenditure: The 2003–2004 expenditure for the Consumer Product Safety Education Bulletins was $41,631.
The Industry Guides are booklets that advise manufacturers, importers and retailers about safety requirements that products must meet before they can be sold in Canada. Examples include the Quick Reference Guide to the Hazardous Products Act for Manufacturers, Importers, Distributors and Retailers and Information to Dealers of Second-Hand Children's Products. The objective is to reduce injuries by encouraging industry to make children's safety an integral part of the way products are designed, manufactured, labelled and advertised in Canada. The Industry Guides were introduced in 2002–2003.
The Professional Guides are booklets, such as Crib Safety, that assist professionals (doctors, public health nurses and social workers) in counselling parents and caregivers about ways to minimize the risk of injuries to children.
What's New: In December 2003, Health Canada updated the Industry Guide, Children's Sleepwear: Flammability Requirement Guidelines, to reflect current policy on product safety.
Expenditure: The 2003–2004 expenditure for the Industry and Professional Guides was $12,570.
This booklet helps parents and caregivers provide a safe environment for infants and young children by explaining how to minimize the risk of injuries related to cribs, pacifiers, strollers and toys. The overall goal is to improve the quality of children's lives by reducing product-related injuries.
Doctors, public health nurses, social workers and hospital personnel give the booklet to parents and caregivers. Public health officials have told Health Canada that they put this resource in their neonatal packages because it is a "one-stop-shop" that make parents aware of important child safety issues.
What's New: During 2003–2004, Is Your Child Safe? was reprinted in a larger quantity to meet the demand.
Expenditure: The 2003–2004 expenditure for this resource was $29,900.
"Radar" is Health Canada's mascot for injury prevention. The Safety with Radar Activity Book features word games, puzzles and pictures that teach children in a fun way how to take safety precautions in their everyday lives to reduce the risk of injuries. Specific features include Radar's Safety Tips for playground safety, bike safety, safety at bath-time and what to do in case of fire.
The booklet was revised and reprinted in 2002–2003. It is given to families and children free of charge by public health nurses, social workers, teachers, community services representatives (e.g., fire/police) and hospital workers. It is also available online at www.hc-sc.gc.ca/hecs-sesc/cps/childrens_corner.htm.
Expenditure: There was no expenditure on this activity during 2003–2004.
Stay Safe is a multi-component education program about household chemical safety. There is one teaching guide for child care providers/educators of preschool children, and another for elementary school teachers. Each teaching activity is linked to specific learning outcomes. There is also an interactive Web site (www.hc-sc.gc.ca/hecs-sesc/cps/staysafe/ preschool/toc.htm) to complement the teaching guides. The Web site invites users to provide feedback through an electronic questionnaire, which assists in ongoing program evaluation.
The Stay Safe preschool component uses games, puppet shows, songs and stories to teach young children to recognize the four hazard symbols for household chemicals and to follow three simple steps:
Stop! ... when you see a container. Don't touch!
Look! ... for a hazard symbol.
Stay safe! ... go get a grown-up.
The school-age guide builds on the preschool program and suggests ways in which older children can interact with younger ones to teach them the meaning of the hazard symbols.
As the Stay Safe program was being developed, Health Canada consulted with early childhood educators, public health nurses and injury prevention specialists, and incorporated their feedback into the teaching materials. Educators have reported that children enjoy the Stay Safe activities and that preschool teachers and caregivers are likely to use the teaching guide.
The preschool teaching guide was developed in 2002 and the first copies were distributed in November 2003. The school-age guide was developed in 2003 and released in the spring of 2004. During 2003–2004, work also began on translating the preschool program into Inuktitut. This is part of an ongoing initiative to make sure the Stay Safe program will be an effective and culturally appropriate way to teach First Nations and Inuit children about household chemical safety.
Expenditure: The 2003–2004 expenditure on Stay Safe was $133,065.
Toy Safety activities revolve around the wide distribution of two publications aimed at reducing child injuries related to toys. The first publication is an Industry Guide to Canadian Safety Requirements for Toys and Related Products, which provides guidance to manufacturers, importers and retailers about safety regulations for toys sold in Canada. The second publication is Toy Safety Tips, a flyer that provides parents and other adults with guidance on purchasing and maintaining toys for young children.
The Industry Guide was developed in 2002. When it was released in April 2003, it was circulated to 5 000 members of the toy industry through Toys and Games Magazine.
Health Canada's product safety officers also distributed the guide at various trade shows throughout the year, and toy industry representatives have described the guide as a compact reference that is easy to use.
The Toy Safety Tips flyer was developed in 2003 and is distributed by doctors, public health nurses, social workers and hospital personnel.
Expenditure: The 2003–2004 expenditure for Toy Safety activities was $21,093.
Nobody's Perfect is a parent support and education program for parents of children under six. It gives information on parenting in a supportive group setting to parents who are young, single, or socially or geographically isolated, or who have low incomes or limited formal education.
The program reaches approximately 12 000 parents every year at 1 000 different project sites. Quite often, parents who take part in Nobody's Perfect also participate in complementary programs, such as the Canada Prenatal Nutrition Program (Chapter 2), the Community Action Program for Children (Chapter 3) or Aboriginal Head Start (Chapter 6), all of which are profiled in this section.
Additional information about Nobody's Perfect is available online at www.hc-sc.gc.ca/dca-dea/family_famille/nobody_e.html.
What's New: In 2003–2004, program staff worked with the Department of Justice and child development experts to produce a new pamphlet, What's Wrong with Spanking? It explains effective, non-physical forms of discipline and offers positive parenting tips, such as putting dangerous things out of reach instead of slapping a toddler's hand.
The pamphlet was distributed through Ontario Early Years Centres and Military Family Resource Centres (see Chapter 4). It is also available online through the National Clearinghouse on Family Violence (see Chapter 7) at www.hc-sc.gc.ca/hppb/familyviolence/index.html.
Expenditure: The 2003–2004 expenditure for Nobody's Perfect was $109,442.
The National Literacy Secretariat–Family Literacy Projects (NLS) funds various family literacy projects and encourages other organizations throughout Canada to invest in literacy. The objective is to ensure that families, including parents, children and extended family members, have opportunities to develop literacy skills.
NLS recognizes that the family setting is where literacy begins, and that support for family literacy builds skills and fosters a commitment to continuous learning for the entire family. Additional information about NLS is available at www.nald.ca/nls.htm.
What's New: As part of the Government of Canada's Official Languages Action Plan, funds totalling $7.4 million over five years have been dedicated to strengthening family literacy in "official language minority communities."
An "official language minority community" in Canada is a community of people who use one of Canada's two official languages (English or French) and who are in a minority in their province or territory. According to the 2001 Census, such communities constitute a total population of nearly two million people in Canada.
During 2003–2004, NLS supported five national projects and 11 projects at the provincial/ territorial level as part of this initiative. The overall objectives of the projects are to improve school readiness among young children, to improve parenting skills, and to improve the ability of older family members to participate in the labour market through increased literacy skills.
One provincial project funded by NLS under the Official Languages Action Plan was designed by Pluri-elles (Manitoba). This non-profit organization delivers skills upgrading and job preparation programs for women, and is also responsible for delivering adult literacy programs across the province.
For the project in question, Pluri-elles is borrowing the basics from a community partnership model for family literacy that was successful in Québec, but is adapting the model to meet the needs of franco-Manitobans. Results of the work done in 2003–2004 include an assessment of family literacy needs in Manitoba and identification of potential partners in urban, rural and immigrant communities.
In 2003–2004, NLS continued to support a longitudinal study in Alberta to determine if a specific family literacy model is responsible for any beneficial effects on children's and parents' literacy, and on the ability of parents to assist in developing their children's literacy. The model is "Learning Together," which is adapted from a program in the United Kingdom. A total of 183 urban and rural families in Alberta are taking part in the study. They all have low incomes, low educational backgrounds and children from ages three to five-plus years, who are considered to be at risk for school failure.
The interim results of the study show that parents are unequivocal about wanting to help their children succeed in school. This conclusion appears to support the importance of taking a family approach to literacy. In the words of one young mother taking part in the study:
I feel every day that there is another world in the words that I can't read and it is not a good feeling. I want my children never to feel it, and that's why I am here, I want help for my children and for me.
Final results from the longitudinal study are scheduled for release in 2006 and will provide valuable direction for future practices in family literacy at the provincial/territorial, national and international levels.
Expenditure: The 2003–2004 NLS expenditure was $3,839,749. This funding covered 51 projects. Most were focused on young children and their families.
Keep Kids Safe: Car Time 1–2–3–4 is a public awareness campaign to provide parents and caregivers with information about the four stages of car seat use and to give tips on making car time a safe time for children. Children under the age of 12 should sit in the "Kid Zone", the rear seat of your vehicle, which is safest for children.
The four stages of car seat use for children are:
The campaign, which started in 1999, includes fact sheets and a booklet for parents, as well as a companion video for use by health professionals in community settings, such as prenatal classes.
Over the years, the campaign materials have been widely distributed by such organizations as police agencies, Health Canada, the Canada Safety Council and the Canadian Automobile Association. Free copies of the video and booklet may be ordered through a toll-free number (1 800 333–0371), and print materials are also available online at www.tc.gc.ca/roadsafety/childsafety/menu.htm.
Expenditure: The 2003–2004 expenditure on this campaign was $72,200.
Transport Canada's Road Safety and Motor Vehicle Regulation Directorate dates back to 1969 and encompasses a wide variety of activities, including responsibility for regulations and standards related to the safety of new vehicles, tires and child restraints. The Road Safety program also works with provincial and territorial partners to promote awareness about such issues as school bus safety and the correct use of appropriate child restraints for children travelling in motor vehicles. Additional information is available online at www.tc.gc.ca/roadsafety/menu.htm.
What's New: During 2003–2004, the Road Safety program worked with Daimler-Chrysler and the St. John Ambulance organization to develop a training and certification program for people who assess the safety of infant and child seats in such settings as public clinics.
The program also carried out a series of tests, including crash tests, to assess the safety of child restraints. In addition, officials from the Road Safety program helped to write a report entitled Keeping Kids Safe in Traffic, which was published by the Organisation for Economic Co-operation and Development. One of the key findings of the report was that:
Road safety education is a lifelong learning process that neither begins nor ends in schools. All road users have a duty to keep children safe, and parents have a vital role to play through teaching and example in the early years.
Expenditure: The estimated 2003–2004 expenditure for Road Safety activities related directly to children age zero to six and their families was $469,400.
| Expenditures | Sites | Children under 6 and their families | |
| 2000–2001 | $59,500,000 | 409 | 57 038 children – 47 234 parents/caregivers |
| 2001–2002 | $59,500,000 | 410 | 60 729 children – 50 435 parents/caregivers |
| 2002–2003 | $59,500,000 | 408 (estimate) | 66 468 children – 52 136 parents/caregivers |
| 2003–2004 | $58,509,249 | 398 (estimate) | 59 039 children – 52 483 parents/caregivers |
| Expenditures for 2000 to 2003 are allocations and include: grants and contributions; operations and management costs; and salaries. Numbers of sites, children and parents/caregivers reported do not include information from Aboriginal projects in Ontario. Numbers of participants (children and parents/caregivers) are based on counts for each program. Any one participant may access more than one program during the year and, as a result, may be counted more than once. Numbers of child participants may include children older than 6 years of age. 2003–2004: Expenditures for 2003–2004 include: grants and contributions (actuals); operations and management costs (allocations); and salaries (allocations). The reduction in expenditures is due to a decrease in actual grants and contributions in response to departmental budgetary pressures. |
|||
| Expenditures | Sites | Children under 6 and their families | |
| 2000–2001 | $140,000 | 1 000+ | 12 000 parents |
| 2001–2002 | $70,000 | 1 000 | 12 000 parents |
| 2002–2003 | $132,112 | 1 000 | 12 000 parents |
| 2003–2004 | $109,442 | 1 000 | 12 000 parents |
| Expenditures for 2000–2001 and 2001–2002 include: operations and management costs only. 2000–2001: Health Canada funding only. Additional implementation costs were covered by provincial and territorial governments. 2001–2002: Includes national and administrative tasks and facilitating national networking to support initiatives. In addition to these activities, Health Canada also funded a status report on Nobody's Perfect ($40,000), and revised a training manual and a facilitator's manual ($30,000). 2002–2003: Expenditures have been revised to include salaries. 2003–2004: Expenditures include: operations and management costs; and salaries. Reduction in expenditures is due to a decrease in operations and management costs in response to departmental budgetary pressures. |
|||
| Expenditures | Sites | Children under 6 and their families | |
| 2000–2001 | $3,507,000 | 104 projects | Not available |
| 2001–2002 | $3,123,000 | 90 projects | Not available |
| 2002–2003 | $4,578,000 | 67 projects | Not available |
| 2003–2004 | $3,839,749 | 51 projects | Not available |
| Expenditures above include: grants and contributions only. While most of the projects focus on developing literacy skills and tools for young children and their parents prior to school entry, some also include components not directly related to children, but which could not be separated from the overall expenditure figure. Expenditure amounts for 2000 to 2003 have been adjusted to reflect revised reporting categories. 2000–2001: Expenditures are budgetary allocations. 2001–2002: Expenditures are budgetary allocations. 2002–2003: Expenditures are budgetary allocations. The number of projects declined, since a select number were given increased funding for substantial initiatives. 2003–2004: Expenditure decreased due to one-time funding in 2002–2003. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | Canadian Food Inspection Agency Web site | Teachers, general public, children |
| 2001–2002 | Not applicable | ||
| 2002–2003 | Not applicable | ||
| 2003–2004 | $10,800 | ||
| Expenditure above includes the amount spent to develop and print the publication. | |||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | Health Canada Web site | Parents |
| 2001–2002 | Not applicable | ||
| 2002–2003 | Not applicable | ||
| 2003–2004 | Not applicable | ||
| Note: Original expenses were incurred in 1992 ($250,000). In 1993, $20,000 was used to reprint copies. In 1998, the guide was developed into a Web-based resource. | |||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | $100,000 (estimate) |
Children and youth intermediaries | Teachers, children, parents, caregivers, physicians, community leaders |
| 2001–2002 | $200,000 (estimate) |
||
| 2002–2003 | $500,000 (estimate) |
||
| 2003–2004 | $300,000 (estimate) |
||
| Expenditures include: grants and contributions; and operations and management costs. Expenditures includes children age 6 to 9. 2002–2003: Increase in expenditure due to printing costs. 2003–2004: Decrease in expenditures due to no expenditure for development/productions. Costs incurred were for printing only. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | $105,000 | Health professionals, public and community health agencies, social service agencies | Health professionals, public and community health agencies, social service agencies |
| 2001–2002 | $85,000 | ||
| 2002–2003 | $0 | ||
| 2003–2004 | $0 | ||
| Expenditures include: operations and management costs. 2000–2001: The Child Health Record was first published in 2000. 2001–2002: Health Canada funding only. In addition, Procter & Gamble–Pampers contributed approximately $300,000 for printing, dissemination through hospital gift packs and the media event. 2002–2003: Health Canada distributes the record; however, it has not been reprinted or updated. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | $398,311 | CAPC/CPNP project staff | CAPC/CPNP project participants |
| 2001–2002 | $947,621 | ||
| 2002–2003 | $1,355,616 | ||
| 2003–2004 | $1,709,016 | ||
| Expenditures above include: grants and contributions dollars only. 2003–2004: The allocation was $1.9 million of which $1,709,016 was spent. In other years, the National Projects Fund was unable to spend the full allocation. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | $54,635 | Physicians, public health nurses, teachers, community services (e.g., resource centres), social workers, hospital personnel | Families, children |
| 2001–2002 | $46,935 | ||
| 2002–2003 | $35,823 | ||
| 2003–2004 | $41,631 | ||
| Expenditures above include: operations and management costs for reprinting various bulletins. | |||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | Industry Guide: Manufacturers, importers, retailers. Professional Guide: Public health nurses, doctors, social workers, etc. |
Manufacturers, importers, retailers of products to be sold in Canada. Professionals working with families that include young children. |
| 2001–2002 | Not applicable | ||
| 2002–2003 | $21,435 | ||
| 2003–2004 | $12,570 | ||
| Expenditures above include: operations and management costs for printing and desktop publishing. | |||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | Physicians, public health nurses, social workers, hospital personnel | Child care providers, families |
| 2001–2002 | $47,474 | ||
| 2002–2003 | Not applicable | ||
| 2003–2004 | $29,900 | ||
| Expenditures above include: operations and management costs only. 2002–2003: Expenditure was revised because the reprint was delayed until 2003–2004. 2003–2004: Increase in funding is due to reprinting to meet the demand. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | Physicians, public health nurses, social workers, teachers, hospital personnel, community services (e.g., fire/police) | Children |
| 2001–2002 | $16,100 | ||
| 2002–2003 | $46,595 | ||
| 2003–2004 | Not applicable | ||
| Expenditures above include: operations and management costs only. 2002–2003: Resource was revised and printed. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | Preschool teachers, social workers at resource centres, public health nurses, injury prevention specialists | Child care providers of preschool children. Primary teachers of young school-age children. |
| 2001–2002 | $31,132 | ||
| 2002–2003 | $208,330 | ||
| 2003–2004 | $133,065 | ||
| Expenditures above include: operations and management costs only. 2001–2003: Expenditures related to development costs; program was launched in 2003–2004. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | Industry Guide: product safety officers, Consumer Product Safety Bureau. Toy Safety flyer: Physicians, public health nurses, social workers, hospital personnel |
Manufacturers, importers and retailers of children's play products. Adults who purchase toys for young children. |
| 2001–2002 | Not applicable | ||
| 2002–2003 | $12,700 | ||
| 2003–2004 | $21,093 | ||
| Expenditures above include: operations and management costs only. 2002–2003: Expenditures related to development costs; activity was launched in 2003–2004. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | $100,000 | Not applicable | Not applicable |
| 2001–2002 | $50,000 | ||
| 2002–2003 | Not applicable | ||
| 2003–2004 | Not applicable | ||
| Health Canada supported development of the Get Set for Life tools but no longer has financial involvement in the campaign. | |||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | $25,000 | ||
| 2001–2002 | $25,000 | ||
| 2002–2003 | Not applicable | ||
| 2003–2004 | Not applicable | ||
| 2002–2003 and 2003–2004: Due to changing priorities, social marketing campaigns with parents as the target audience were not carried out. Therefore, a partnership with Parents d'Aujourd'hui did not occur. | |||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | ||
| 2001–2002 | $135,000 | ||
| 2002–2003 | Not applicable | ||
| 2003–2004 | Not applicable | ||
| Due to budgetary pressures, no calendars were developed after 2001–2002. | |||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | Not applicable | Not applicable | |
| 2001–2002 | $25,000 | ||
| 2002–2003 | Not applicable | ||
| 2003–2004 | Not applicable | ||
| Expenditures above include: operations and management costs only. 2002–2003: Due to changing priorities, an overarching campaign on children's health has been postponed and there was no campaign held after 2002–2003. |
|||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | $101,000 | Video, booklet, Web site | Parents and caregivers of children |
| 2001–2002 | Not available | ||
| 2002–2003 | Not available | ||
| 2003–2004 | $72,200 | ||
| Expenditures above include: operations and management costs; and salaries. | |||
| Expenditures | Activity mediated by | The activity reaches | |
| 2000–2001 | $356,000 | Video, booklet, Web site | Parents and caregivers of children |
| 2001–2002 | Not available | ||
| 2002–2003 | Not available | ||
| 2003–2004 | $469,400 | ||
| Expenditures above include: operations and management costs; and salaries. | |||
| Previous | Contents | Next |